Steppr stories
Gift card ideas, news & insights
Gifting inspiration, independent UK brands and what’s new in gift cards and vouchers.
Latest storyWho actually does the gift buying? (uh-oh)
Gift buying is far from evenly split. Recent YouGov data shows that 64% of women in Britain buy gifts for friends, compared with 37% of men (boo!). Women are also more likely to buy wedding gifts (68% vs 54%), gifts for parents (50% vs 41%) and thank-you…Read storyMore stories
Loyalty without the points card
Half of UK consumers used a supermarket loyalty scheme when buying goods between June and August, according to KPMG’s latest Consumer Pulse. 16% used…Read story
A gift card can lead you somewhere new
You get a voucher for a business you’ve never heard of. ...You look 'em up... Maybe they sell food, clothes, jewellery, skincare, experiences, or…Read story
Are we spending more on experiences?
Spending is under pressure, but people are not cutting back equally across everything. KPMG found that UK spending on entertainment and leisure was…Read story
Gift cards are increasingly digital
A 'gift card' has historically meant a plastic card tucked inside an envelope (within a confusingly similarly-named "greetings card" - i.e. a…Read story
There’s still plenty of summer left!
Days out, meals with friends, a few drinks in the garden, something new for a holiday - August can be an expensive month! Recent data shows that…Read story
Choice and gift cards
Choice is becoming a big part of the gift card experience. Consumer sales of multi-brand gift cards grew 60% in the second half of 2025…Read story
International Dog Day in less than a month!
International Dog Day, on 26th Paw-gust, is an excuse to pamper your best friend, or even your best friend’s dog! Like people, dogs have preferences…Read story
Where does your money go when you buy a voucher on Steppr?
When you buy through a platform online, it's not always obvious who receives the payment. On Steppr, you're buying from the business named on the…Read story
Hot weather, but you can still shop without feeling the heat!
Hot weather can have a mixed effect on retail, especially during a heatwave. Parks, pub gardens and outdoor events may be busy, while other…Read story
An end-of-term gift without another mug
It's July and teachers are heading home with chocolates, flowers, mugs... ...and possibly even the odd 'best teacher' sign? Presumably, your teachers…Read story
Forgotten birthdays - you still have options! 🎂
Forgotten birthdays. Everyone knows that pang of worry! You remember when it's that little bit too late, or that little bit too tricky, or even more…Read story