A number of surveys show a significant proportion of UK consumers want brands to prioritise sustainability, although cost remains crucial.
- 72% of UK consumers expect sustainability to be a greater priority for brands over the next five years – Mintel
- 61% say cost is the main barrier to living more sustainably – Deloitte
Many brands on Steppr already align strongly with what consumers want – sustainable products and practices that aren’t more expensive (in fact, they’re often less).
Pretty Pink uses vegetable ivory for jewellery; Trend Tonic offers PeTA-approved statement pieces in sustainable materials; Camellios hand-blends tea in the UK with recyclable, plastic-free packaging; Sacred Threads Co makes organic cotton clothing designed for durability; Puremess has won recognition for low-waste skincare; and Ralph’s Orchard uses natural waxes in upcycled vessels and plants a tree for every order.
By choosing their vouchers on Steppr, customers can support businesses focused on sustainability while saving money at the same time.



